Sports PR Summit and Meltwater Announce Partnership

NEW YORK, NY (March 28, 2017) – The Sports PR Summit (@SportsPRSummit) announced a partnership with Meltwater (@Meltwater) for the 2017 Sports PR Summit on May 23 at The Players’ Tribune (@ThePlayersTribune) in New York City.

As part of the partnership, Meltwater will be the exclusive sponsor of the Sports PR Summit VIP Green Room. In addition, Meltwater will promote its Executive Alerts to the senior PR executives who will be attending the Sports PR Summit. Executive Alerts is designed specifically for busy senior executives to get daily email and mobile alerts about only the most critical crises and opportunities about their players, coaches, stadium, rivals, industry, and more. It uses leading machine learning technology to automatically detect important anomalies across online data like social media, search engine ad spend, news, and more. Always be the first to know when something noteworthy happens around your team, without any extra time or logging in needed.

“We couldn’t be more excited to partner with the Sports PR Summit,” said Mike Gorodisher, Head of Meltwater Executive Alerts. “With billions of conversations taking place online everyday, it’s previously been impossible to keep up with what’s being said about your team, players, rivals, or sponsors, but that changes now. We can’t wait to empower senior executives to make sound decisions based off of real-time insights.”

“Our partnership with Meltwater Executive Alerts is a great match for the senior communications executives who attend the Sports PR Summit,” said Sports PR Summit Founder and CEO Brian Berger. “Our attendees love tools that allow them to be more efficient and on top of the conversations about their athletes, teams or brands and Executive Alerts is a valuable tool.”

Launched in 2013, the Sports PR Summit is an invite-only event that brings together senior PR executives from the pro and collegiate sports ranks as well as from top sports corporations for panel discussions and valuable face to face networking opportunities. Prominent media members and athletes share candid insights about the best ways for PR executives to work most effectively with them. The event allows for all attendees to leave with a better understanding of the evolving communications issues and challenges in the sports industry.

Noteworthy panelists and featured speakers at the Sports PR Summit have included NASCAR legend Jeff Gordon, NHL Commissioner Gary Bettman, Miami Dolphins owner Stephen M. Ross, Boston Celtics NBA all-star Isaiah Thomas, WNBA legend Lisa Leslie, ESPN reporter Jeremy Schaap, Sports Illustrated Executive Editor and Senior Writer Jon Wertheim and Arizona Diamondbacks President & CEO Derrick Hall. The 2016 Sports PR Summit also featured a roundtable discussion featuring senior PR executives from the NFL, NBA, MLB, MLS, NHL and NASCAR all on one stage.

The 2017 Sports PR Summit will feature conversations with NCAA senior executive Oliver Luck, ESPN features reporter Tom Rinaldi and panel conversations with that include NFL stars Anquan Boldin (Detroit Lions) and Malcolm Jenkins (Philadelphia Eagles) as well as Olympian Kara Lynn Joyce.

The invite-only event will also feature a panel discussion with unique insight from The Players’ Tribune team. Attendees will have the opportunity to network with senior executives and editors from The Players’ Tribune and get an up close look at the first-of-its-kind digital media company, founded by Derek Jeter.

About Sports PR Summit:
The annual Sports PR Summit will take place on May 23 at The Players’ Tribune headquarters in New York City. The Sports PR Summit Social Media Workshop will take place on July 26 at Twitter headquarters in San Francisco. Learn more about the Sports PR Summit (New York City) and the Sports PR Summit Social Media Workshop (San Francisco) at www.sportsprsummit.com. Follow the Sports PR Summit on Twitter and Instagram @SportsPRSummit. Follow the Sports PR Summit on Facebook at www.facebook.com/SportsPRSummit.

About Meltwater:
Meltwater helps companies make better, more informed decisions based on insights from the outside. More than 25,000 companies use Meltwater Media Intelligence to make better, more informed decisions based on insights from the outside. With over 50 offices on six continents, Meltwater is dedicated to personal, global service built on local expertise. Meltwater also operates the Meltwater Entrepreneurial School of Technology (MEST), a nonprofit organization devoted to nurturing future generations of entrepreneurs. For more information, follow Meltwater on Twitter, Facebook, LinkedIn, YouTube, or visit www.meltwater.com/execalerts.

###